About us
Stories aren’t just fun – they’re essential to what makes us human.
Telling the right story can shift attitudes, sell products and swing elections. Whether an organisation succeeds or fails can come down to whether they’re telling the right story, in the right way.
At Catsnake we harness the three truths which make storytelling so powerful:
1. Humans seek out stories
2. Humans enjoy stories
3. Stories define our beliefs and actions
In short, we make audiences care, share and act.
We are The Story Agency that thinks big and gets stuff done. So far we’ve helped the National Trust, the BBC, brands, charities, PR agencies and a 1000-year-old castle get smart with their storytelling. We’ve made issues such as recycling and food labelling into runaway viral campaigns and delivered real impact by helping organisations secure policy and behaviour change.
We know that stories can change the world. Let us help shape yours.


Meet The Team

Edward Dark
CHIEF EXECUTIVE OFFICER
Ed is a multi-award-winning and highly skilled Director with over 10 years experience. Ed’s work has been screened at film festivals, gone viral and won multiple industry awards.

Stephen Follows
CREATIVE DIRECTOR
Stephen Follows is a writer, producer and storytelling consultant. He is an expert in how to use storytelling to achieve measurable, pre-defined goals and has taught staff at numerous major organisations including the BBC, Google and the National Trust.

LUCY FAZEY
HEAD OF PRODUCTION
Before joining Catsnake, Lucy was Co-Creative Producer of acclaimed FoxedUP Theatre Company, producing sell-out shows in conjunction with The Roundhouse, Old Vic Tunnels and the V&A.

Sarah McDonnell
PROJECTS & BUSINESS MANAGER
Before joining Catsnake, Sarah was Head of Production at 2 Sides TV for 7 years, producing programmes for BBC Learning, Channel 5, S4C, CITV, Channel 4 and Cartoonito.

Sophie van Voorst
PRODUCTION COORDINATOR
Upon graduating from an MA in Film & TV studies, Sophie pursued her passion for storytelling through working in production. She has worked on numerous short films & documentaries before joining the Catsnake team.

Claudia Moore
Director of Financial Operations
Claudia is enthusiastic, passionate and helps us to ensure the smooth running of the office with professionalism, a smile and a giggle. Claudia holds a Master in Management and Administrative Science, but she doesn’t like to brag about it.

Matt Jackson
Strategist
If Matt has learnt anything in over 15 years of working for charities it is that imagination and creativity, fuelled by the power of stories, really can help us solve the world’s biggest problems.

Joe Hall
Strategist
From disability to climate change, Joe has used his skills in communications, campaigning and tech to inspire new audiences to take action over the past 13 years.