UNICEF GAME CHANGERS

UNICEF came to us with an idea for a film portraying the impact of emergencies on children.

Their main audience was All Blacks, Rugby and English football fans – people that might have heard of Unicef but that aren’t aware of what they do.

Taking their original idea we handled the production of the video and delivered a film that matched UNICEF’s campaign goals and messages.

The film includes many recognisable sport stars (England’s Harry Kane and Chris Smalling, as well as members of the All Black’s Rugby Team – Dan Carter, Ben Franks and Charlie Faumuina).

The film was shared multiple times on social media and reached 25,000 views within a week.

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